Launched: January 21. 2000 (as a weblog)
What is it?
If you haven’t heard of BoingBoing, you are seriously behind in contemporary Internet culture. It is the number one most linked to blog according to Technorati (link), by a huge margin. It is a must-read every day here at Techcrunch.
It is a self-described “directory of wonderful things”, and that it is. Topics fluctuate wildly, but common themes include technology/science fiction/intellectual property.
Site content is written by four people, all of whom are or were at one time writers for Wired magazine as well:
In 2004 John Battelle became involved and the site incorporated as Happy Mutants LLC. Revenue is generated via ads.